Search Results

The website for Freed’s Bakery happily displays the headline: Baking Sweet Memories Since 1959. Today the third generation of Frieds (correct spelling of the family surname) is hard at work creating incredible wedding cakes, cookies, and delightful desserts for the Las Vegas valley. For this oral history interview, Joni Fried, her daughter Sarah Fried, and nephew Max Jacobson-Fried sit to share stories of working in the family business started by Joni’s parents Milton and Esther Fried. Joni has handed the reins over to the third generation who invest their delicious souls into maintaining this Las Vegas tradition. Their tales range from childhood memories of holidays baking and cleaning to their personal favorite desserts. They also explain the impact on their business as early adapters of computer technologies and social media marketing. In October 2017, Freed’s Bakery landed a TV show, Vegas Cakes, on the Food Network.

On March 1st, 1976, Suzan DiFederico interviewed Jack Herst (born in 1943 in Las Vegas, Nevada) in his home on 3221 La Mirada Street, Las Vegas, Nevada. During the interview, DiFederico does not speak; rather, Herst appears to read and answer questions aloud from “DiFederico’s dossier.” Herst talks about the population growth in Nevada and emphasizes the significant changes Las Vegas has experienced from its origins as a small town. Herst also discusses his personal family history, his Jewish identity and community affiliations, as well as his employment history as a dealer and broker at different casinos.

Interview with Stephen Nasser by Esther Finder.

Newspaper clippings about Jewish music.

Part of an interview with Jerry Fox on November 12, 2014. In this clip, Fox talks about arriving in Las Vegas in 1955, and how his father came to own a delicatessen on the Las Vegas strip.

Photographs of B'nai B'rith's "Man of the Year" event, featuring "Man of the Year" Governor of Nevada Mike O'Callaghan and his wife Carolyn O'Callaghan. 120mm negatives.