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Photographs of Desert Star Motel sign, Las Vegas (Nev.), March 24, 2017
Date
2017-03-24
2017-09-09
Description
The Desert Star Motel sign sits aglow at 1210 South Las Vegas Boulevard. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 1210 S Las Vegas Blvd
Sign owner: Desert Star Motel Enterprises
Sign details: The original construction of this motel was in 1961 and has acted as a motel since.
Sign condition: 3, sign is in decent condition. Some portions of it do not light up anymore.
Sign form: Roadside pole sign
Sign-specific description: This sign sits directly on the roadside along Las Vegas Boulevard. The sign consists of a large black pole with many different back lit signs extending toward Las Vegas Boulevard attached to it. Staring from the top of the sign. There is a plastic back lit sign reading "DESERT STAR" in bold white letters against a red background. Under this are individual square signs each containing one letter. Moving down the length of the pole they spell out the word "MOTEL". Each of these letters are red against a white background. Under this series of letters is a star shaped back lit sign reading "DESERT STAR" in bold red text against a white background. This sign is outlined by a neon tube that no longer works. Attached to the bottom points of the star is a rectangular back sign with "VACANCY" painted on it in white. Neon tubes outline the word "NO" as well as "VACANCY." Under this sign is another plastic back lit sign reading "Check Out our Weekly & Daily Rates" in white letters against a red background. Finally, the last portion of this sign is another plastic back lit sign reading "Free Local Calls" in white letters against a red background.
Sign - type of display: Neon and back lit plastic sign
Sign - media: Steel and plastic
Sign - non-neon treatments: Plastic backlit sign
Sign environment: This motel sits very close to the intersection of Las Vegas Boulevard and Charleston. It is a short distance away from the Arts District and Fremont Street. It is a few blocks north of the Stratosphere hotel. A few properties that are close to this motel are the Little White Wedding Chapel as well as many other hostels and motels.
Sign - date of redesign/move: From an earlier photograph, this sign has changed from what appears to might have been their original sign. There is no exact year when the sign changed. The sign that they had in the 60s looks similar to their sign today, but with different colors. The earlier sign had the same "MOTEL" running down the side of the pole, but the letters were black against a yellow background and the pole was white. The star under this was white with forest green letters reading "DESERT STAR." There were three other rectangular signs under this. Each of these had forest green letters against a white background. The sign under the star sign and the "NO VACANCY" attached to that read " TV PHONES." The second sign said "REFRIGERATION." And the third said "AAA HEATED POOL."
Sign - thematic influences: The name "DESERT STAR" could've taken influence from the Space Age. There were plenty of motels that had a star theme or "star" in their name all throughout the city.
Sign - artistic significance: This is a good example of how roadside signs could be simple, yet eye catching to motorists and pedestrians. It does keep in theme with many of the other motel signs throughout the city by sitting directly along the roadside to be noticeable.
Survey - research locations: Assessor's Page, Stephani Drives Las Vegas Website http://stefanidrivesvegas.com/8.html
Survey - research notes: There in not much information on the history of this property.
Surveyor: Emily Fellmer
Survey - date completed: 2017-09-09
Sign keywords: Neon; Plastic; Backlit; Steel; Roadside; Pole sign
Site address: 1210 S Las Vegas Blvd
Sign owner: Desert Star Motel Enterprises
Sign details: The original construction of this motel was in 1961 and has acted as a motel since.
Sign condition: 3, sign is in decent condition. Some portions of it do not light up anymore.
Sign form: Roadside pole sign
Sign-specific description: This sign sits directly on the roadside along Las Vegas Boulevard. The sign consists of a large black pole with many different back lit signs extending toward Las Vegas Boulevard attached to it. Staring from the top of the sign. There is a plastic back lit sign reading "DESERT STAR" in bold white letters against a red background. Under this are individual square signs each containing one letter. Moving down the length of the pole they spell out the word "MOTEL". Each of these letters are red against a white background. Under this series of letters is a star shaped back lit sign reading "DESERT STAR" in bold red text against a white background. This sign is outlined by a neon tube that no longer works. Attached to the bottom points of the star is a rectangular back sign with "VACANCY" painted on it in white. Neon tubes outline the word "NO" as well as "VACANCY." Under this sign is another plastic back lit sign reading "Check Out our Weekly & Daily Rates" in white letters against a red background. Finally, the last portion of this sign is another plastic back lit sign reading "Free Local Calls" in white letters against a red background.
Sign - type of display: Neon and back lit plastic sign
Sign - media: Steel and plastic
Sign - non-neon treatments: Plastic backlit sign
Sign environment: This motel sits very close to the intersection of Las Vegas Boulevard and Charleston. It is a short distance away from the Arts District and Fremont Street. It is a few blocks north of the Stratosphere hotel. A few properties that are close to this motel are the Little White Wedding Chapel as well as many other hostels and motels.
Sign - date of redesign/move: From an earlier photograph, this sign has changed from what appears to might have been their original sign. There is no exact year when the sign changed. The sign that they had in the 60s looks similar to their sign today, but with different colors. The earlier sign had the same "MOTEL" running down the side of the pole, but the letters were black against a yellow background and the pole was white. The star under this was white with forest green letters reading "DESERT STAR." There were three other rectangular signs under this. Each of these had forest green letters against a white background. The sign under the star sign and the "NO VACANCY" attached to that read " TV PHONES." The second sign said "REFRIGERATION." And the third said "AAA HEATED POOL."
Sign - thematic influences: The name "DESERT STAR" could've taken influence from the Space Age. There were plenty of motels that had a star theme or "star" in their name all throughout the city.
Sign - artistic significance: This is a good example of how roadside signs could be simple, yet eye catching to motorists and pedestrians. It does keep in theme with many of the other motel signs throughout the city by sitting directly along the roadside to be noticeable.
Survey - research locations: Assessor's Page, Stephani Drives Las Vegas Website http://stefanidrivesvegas.com/8.html
Survey - research notes: There in not much information on the history of this property.
Surveyor: Emily Fellmer
Survey - date completed: 2017-09-09
Sign keywords: Neon; Plastic; Backlit; Steel; Roadside; Pole sign
Mixed Content
Photograph of an entrance sign to the Sahara casino (Las Vegas), circa 1980s
Date
1980 to 1989
Description
Outdoor sign marking the casino entrance for the Sahara.
Site Name: Sahara Hotel and Casino
Address: 2535 Las Vegas Boulevard South
Image
Photographs of Monterey Motel sign, Las Vegas (Nev.), February 12, 2017
Date
2017-02-12
2017-09-04
Description
Monterey Motel sits against a cloudy sky at 1133 South Las Vegas Boulevard. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 1133 S Las Vegas Blvd
Sign owner: Monterey Motel Corp.
Sign details: The building was constructed in 1944 (Assessor). The business opened as the Monterey Lodge Motel (RoadsideArchitecture). A vintage postcard from 1954 shows The Monterrey Lodge Motel with much of the current architecture, although a different sign is present (Las Vegas motels then and now). The motel advertises itself as endorsed by several automobile clubs, including the Automobile Association of America (AAA).
Sign condition: Condition is 4, good. The cabinets, light boxes and neon are intact and in good condition. The paint shows slight fading and no flaking or peeling, except for light to moderate deterioration and rust on the bottom of the lower cabinet.
Sign form: Double pole sign
Sign-specific description: Double poles painted in bands of pink topped by bands of white support a rectangular reader board with a pink metal cabinet. Plastic pink sans serif letters spell out "FAMILY UNITS" on the face of the readerboard. On the lower motel side of the readerboard is a rectangular black plastic sign which states, "COLOR TV by RCA" in multi-colored san serif letters. At the top of the cabinet on the motel side is an arrow pointing toward the business. At the top of the north face of the cabinet is white coated skeleton neon tubing which states, "ENTER NO VACANCY" in sans serif letters. On the south face of the cabinet the lettering is reversed to say, "NO VACANCY ENTER". Mounted above the readerboard are three poles. The two outside poles are painted white and consist of round pedestals, shafts and capitals. The capitals are outlined in white skeleton neon. The rectangular interior pole is painted pink. A pink, rectangular bar (from an asterisk now covered by plastic wrap advertising) intersects the middle of all three poles. A rectangular shield shaped metal cabinet painted pink sits on the poles above the readerboard. White sans serif letters outlined in black paint and clear skeleton neon spell out "MOTEL". The three poles continue out of the cabinet to support a second pink metal readerboard which features "Monterey" spelled in plastic cursive letters. The three poles extend above the second reader board where they join to make an arch. The two outside poles are outlined in white skeleton neon.
Sign - type of display: Neon and Reader boards
Sign - media: Steel and Plastic
Sign - non-neon treatments: Reader boards
Sign environment: This is located on Las Vegas Boulevard South just north of the strip.
Sign - date of installation: Circa 1950's-1960's (RoadsideArchitecture)
Sign - date of redesign/move: A 2009 photograph shows the sign painted blue (Virus, 2009). Flaking paint under the "COLOR TV by RCA" sign shows an older layer of blue paint. A sign of similar age in the parking lot of the motel is still painted the same light blue shown in the photograph.
Sign - thematic influences: There is a Googie star on the sign as well as an arch which was a popular 1950's/60's sign design. Also they advertise automobile clubs on their sign and have a western ranch style building which are also Mid-Century Modern trends as well.
Sign - artistic significance: The sign showcases Googie, Western and motor court artistic aspects.
Survey - research locations: Clark County Assessor, Parcel No. 162-03-112-034. Retrieved from http://www.clarkcountynv.gov/assessor/Pages/PropertyRecords.aspx?H=redrock&P=assrrealprop/pcl.aspx Las Vegas motels then and now. (n.d.) Monterey Lodge - 1133 South Las Vegas Blvd. Retrieved from http://stefanidrivesvegas.com/8.html RoadsideArchitecture. (n.d.). Monterey Motel. Retrieved from http://www.roadarch.com/signs/nvvegas3.html Virus, R. (2009 April 5). Monterey Motel, Las Vegas, NV. Retrieved from https://www.flickr.com/photos/25229906@N00/5769946413/in/photostream/
Surveyor: Mitchell Cohen
Survey - date completed: 2017-09-04
Sign keywords: Steel; Plastic; Reader board; Neon; Pole sign; Back to back; Backlit
Site address: 1133 S Las Vegas Blvd
Sign owner: Monterey Motel Corp.
Sign details: The building was constructed in 1944 (Assessor). The business opened as the Monterey Lodge Motel (RoadsideArchitecture). A vintage postcard from 1954 shows The Monterrey Lodge Motel with much of the current architecture, although a different sign is present (Las Vegas motels then and now). The motel advertises itself as endorsed by several automobile clubs, including the Automobile Association of America (AAA).
Sign condition: Condition is 4, good. The cabinets, light boxes and neon are intact and in good condition. The paint shows slight fading and no flaking or peeling, except for light to moderate deterioration and rust on the bottom of the lower cabinet.
Sign form: Double pole sign
Sign-specific description: Double poles painted in bands of pink topped by bands of white support a rectangular reader board with a pink metal cabinet. Plastic pink sans serif letters spell out "FAMILY UNITS" on the face of the readerboard. On the lower motel side of the readerboard is a rectangular black plastic sign which states, "COLOR TV by RCA" in multi-colored san serif letters. At the top of the cabinet on the motel side is an arrow pointing toward the business. At the top of the north face of the cabinet is white coated skeleton neon tubing which states, "ENTER NO VACANCY" in sans serif letters. On the south face of the cabinet the lettering is reversed to say, "NO VACANCY ENTER". Mounted above the readerboard are three poles. The two outside poles are painted white and consist of round pedestals, shafts and capitals. The capitals are outlined in white skeleton neon. The rectangular interior pole is painted pink. A pink, rectangular bar (from an asterisk now covered by plastic wrap advertising) intersects the middle of all three poles. A rectangular shield shaped metal cabinet painted pink sits on the poles above the readerboard. White sans serif letters outlined in black paint and clear skeleton neon spell out "MOTEL". The three poles continue out of the cabinet to support a second pink metal readerboard which features "Monterey" spelled in plastic cursive letters. The three poles extend above the second reader board where they join to make an arch. The two outside poles are outlined in white skeleton neon.
Sign - type of display: Neon and Reader boards
Sign - media: Steel and Plastic
Sign - non-neon treatments: Reader boards
Sign environment: This is located on Las Vegas Boulevard South just north of the strip.
Sign - date of installation: Circa 1950's-1960's (RoadsideArchitecture)
Sign - date of redesign/move: A 2009 photograph shows the sign painted blue (Virus, 2009). Flaking paint under the "COLOR TV by RCA" sign shows an older layer of blue paint. A sign of similar age in the parking lot of the motel is still painted the same light blue shown in the photograph.
Sign - thematic influences: There is a Googie star on the sign as well as an arch which was a popular 1950's/60's sign design. Also they advertise automobile clubs on their sign and have a western ranch style building which are also Mid-Century Modern trends as well.
Sign - artistic significance: The sign showcases Googie, Western and motor court artistic aspects.
Survey - research locations: Clark County Assessor, Parcel No. 162-03-112-034. Retrieved from http://www.clarkcountynv.gov/assessor/Pages/PropertyRecords.aspx?H=redrock&P=assrrealprop/pcl.aspx Las Vegas motels then and now. (n.d.) Monterey Lodge - 1133 South Las Vegas Blvd. Retrieved from http://stefanidrivesvegas.com/8.html RoadsideArchitecture. (n.d.). Monterey Motel. Retrieved from http://www.roadarch.com/signs/nvvegas3.html Virus, R. (2009 April 5). Monterey Motel, Las Vegas, NV. Retrieved from https://www.flickr.com/photos/25229906@N00/5769946413/in/photostream/
Surveyor: Mitchell Cohen
Survey - date completed: 2017-09-04
Sign keywords: Steel; Plastic; Reader board; Neon; Pole sign; Back to back; Backlit
Mixed Content
West Street Market flag and wall mounted signs, Reno, Nevada
Date
2016 (year approximate) to 2020 (year approximate)
Description
View of the flag mounted wall sign and other wall mounted signs for West Street Market.
148 West St, Reno, NV 89501
Image
Photographs of Piero's Italian Cuisine sign, Las Vegas (Nev.), April 4, 2017
Date
2017-04-04
2017-08-20
Description
The Piero's Italian Cuisine sign sits near the Las Vegas Strip at 355 Convention Center Drive. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 355 Convention Center Dr
Sign owner: Freddie Glusman
Sign details: Opened 1982, and was originally located on Karen Avenue. In 1987 the restaurant was moved to its current location on Convention Center Drive. This location claims to have an old time Vegas Rat Pack vibe. It has become a popular spot for Politicians and Mobsters
Sign condition: 5- Still in very good condition, looks nearly new
Sign form: Pylon and sign on building
Sign-specific description: On the building and the pylon sign the word "Piero's" is in white channeled neon letters in a fancy swirled font. The Pylon sign has a red background, and underneath the main logo states, " Italian Cuisine- Fresh Fish- Piano Bar" in red skeletal neon. On the building there is a red steel sign that states "Italian cuisine- Osso Bucco- Steaks- chops -Fresh Fish - Florida Stone Crab" all in white skeletal neon.
Sign - type of display: Neon
Sign - media: Steel
Sign environment: On Paradise Road and Convention Center drive next to a Las Vegas Marriott.
Sign - thematic influences: This sign showcases the use of both skeletal neon and channeled letters which gives an interesting contrast to their sign.
Sign - artistic significance: The script they use for their main logo sets the tone for the restaurant as being fancy and fine dining.
Survey - research locations: Piero's website http://pieroscuisine.com/ and photos of the property.
Surveyor: Wyatt Currie-Diamond
Survey - date completed: 2017-08-20
Sign keywords: Pylon; Neon; Steel; Building-front design; Backlit
Site address: 355 Convention Center Dr
Sign owner: Freddie Glusman
Sign details: Opened 1982, and was originally located on Karen Avenue. In 1987 the restaurant was moved to its current location on Convention Center Drive. This location claims to have an old time Vegas Rat Pack vibe. It has become a popular spot for Politicians and Mobsters
Sign condition: 5- Still in very good condition, looks nearly new
Sign form: Pylon and sign on building
Sign-specific description: On the building and the pylon sign the word "Piero's" is in white channeled neon letters in a fancy swirled font. The Pylon sign has a red background, and underneath the main logo states, " Italian Cuisine- Fresh Fish- Piano Bar" in red skeletal neon. On the building there is a red steel sign that states "Italian cuisine- Osso Bucco- Steaks- chops -Fresh Fish - Florida Stone Crab" all in white skeletal neon.
Sign - type of display: Neon
Sign - media: Steel
Sign environment: On Paradise Road and Convention Center drive next to a Las Vegas Marriott.
Sign - thematic influences: This sign showcases the use of both skeletal neon and channeled letters which gives an interesting contrast to their sign.
Sign - artistic significance: The script they use for their main logo sets the tone for the restaurant as being fancy and fine dining.
Survey - research locations: Piero's website http://pieroscuisine.com/ and photos of the property.
Surveyor: Wyatt Currie-Diamond
Survey - date completed: 2017-08-20
Sign keywords: Pylon; Neon; Steel; Building-front design; Backlit
Mixed Content
Drug store lettering sign, Las Vegas, Nevada: photographic print
Date
1986
Description
Sign lit neon for a drug store that reads "Free Aspirin & Tender Sympathy."
Image
Reno Royal Motor Lodge flag mounted sign, Reno, Nevada
Date
2016 (year approximate) to 2020 (year approximate)
Description
The flag mounted sign for the Reno Royal Motor Lodge during the day with unlit neon, including views of the office sign.
350 West St, Reno, NV 89501
Reno Royal Motor Lodge
Image
Slide of the neon sign for the Covered Wagon Motel, Lovelock, Nevada, 1986
Date
1986
Description
A color image of the neon sign for the Covered Wagon Motel in Lovelock.
Image
Slide of the neon sign for Hacienda del Sol, Reno, Nevada, 1986
Date
1986
Description
A color image of the neon sign for the Hacienda del Sol Mexican Restaurant and Cantina. The illuminated sign features a colorful parrot. Site Name: Hacienda del Sol (Reno, Nev.)
Image
Universal Warning Sign: Yucca Mountain Scrapbook, 2002-2003
Date
2002 to 2003
Description
A scrapbook for "Universal Warning Sign: Yucca Mountain," an international competition to create a warning sign for the proposed nuclear waste facility at Yucca Mountain, Nevada. Included in the scrapbook are exhibition photographs, newspaper clippings, magazine articles, and a letter. Publications featured include "Neon: Artcetera From the Nevada Arts Council," "The Wall Street Journal," "Bulletin of the Atomic Scientists: The Magazine of Global Security News and Analysis," "U.S. News & World Report," "Artweek," "Sette," "Surface," "Wallpaper," "Waste News: The News Source for Businesses that Generate and Manage Waste," and "The Village Voice."
Mixed Content
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