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Transcript of interview with Marla Letizia by Barbara Tabach, August 26, 2015

Date
2015-08-26
Description

In this interview, Letizia discusses her career, and breaking gender barriers in both broadcasting as well as in advertising. She also talks about how her family ended up settling in Las Vegas, and the evolution of her relationship with Judaism from childhood to adulthood, eventually leading to her leadership roles with Congregation Ner Tamid as well as Jewish Federation, where she is on the Board of Directors.

Marla R. Letizia is the founder of Big Traffic Mobile Billboards in Las Vegas, Nevada. The company operates mobile billboard advertising trucks and employs brand ambassadors to carry WOBI? walking billboards for retail, gaming, and entertainment clients such as Caesars entertainment, Tropicana, and Cirque Du Soleil. Letizia founded Big Traffic in 2001 after leaving a successful broadcast journalism career to raise her two children. She met her husband, Tom Letizia, while working at KLAS-TV Channel 8 as an assistant production manager. She later became the first female director of live television news broadcasts in Las Vegas at Channel 8. She also developed a TV show called "Las Vegas Turnaround" and a syndicated production called "The Parenting Network." Letizia grew up in Las Vegas, and is a former president of Congregation Ner Tamid and a founding member of the board of trustees of the Meadows School in Las Vegas. In this interview, Letizia discusses her career, and breaking gender barriers in both broadcasting as well as in advertising. She also talks about how her family ended up settling in Las Vegas, and the evolution of her relationship with Judaism from childhood to adulthood, eventually leading to her leadership roles with Congregation Ner Tamid as well as Jewish Federation, where she is on the Board of Directors.

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Edward Baca oral history interview

Identifier
OH-02533
Abstract

Oral history interview with Edward Baca conducted by Claytee D. White on January 28, 2016 for the Boyer Early Las Vegas Oral History Project. Baca opens his interview describing his parents and his youth in Wyoming. He then discusses moving to Bryce, Utah in the 1940s, his career in coal mining, and the process of removing coal from the mine. Baca describes his brief time working for the federal government, going to trade school to learn morse code, and working for the railroad. He then talks about switching careers to to work as an air conditioning insulator, and moving to Las Vegas, Nevada in 1969. Baca then describes how he found religion, his efforts to learn more about Christianity, and forming a ministry where he preaches. He discusses his Christian radio program, his singing ministry, and his efforts to save a Christian radio station from closing. Lastly, Baca discusses his religious music albums, touring in a religious music group, and faith healing.

Archival Collection

Transcript of interview with Mark Fine by Barbara Tabach, November 18 and December 2, 2014

Date
2014-11-18
2014-12-02
Description

Interview with Mark Fine in two sessions, November 18 and December 2, 2014. In the first session, Fine begins by talking about his sons and their business interests, then discusses his own childhood growing up in Cleveland. Fine moved to Arizona as a teenager and attended the University of Arizona for college. After college, he moved to New York city, and describes his employment at Chemical Bank, and then at the investment firm Loeb, Rhoades. He was married and started a family in New York City, then moved to Las Vegas to assist in his in-laws' (the Greenspuns) business ventures, which included real estate development and Sun Outdoor Advertising. Fine talks about Las Vegas in the 1970s and building Green Valley and Summerlin, the "social engineering" aspects of developing a community and the importance of building incrementally. In Part II of the interview, Fine discusses his family history and raising his children in Las Vegas. He talks about the growth of the Jewish community and ph

Mark Fine was born in 1946 in Cleveland, Ohio, and was raised with a strong Jewish identity. When Mark was in fourth grade, his parents moved the family to Shaker Heights, and again moved to Arizona during his senior of high school. Upon graduation, Mark enrolled at the University of Arizona and became a member of the ZBT fraternity; determined to graduate in four years, he finished in 1964 with a degree in business administration with an emphasis in real estate. Though never having been, Mark took his degree to New York City and established a career on Wall Street, first working for Chemical Bank. In 1969, Mark married Susan Greenspun, and soon after, the couple had their first child. By this time, Mark had taken a new position with Loeb, Rhoades and Company, and worked there for nearly five years in their corporate finance department. In 1973, Mark moved to Las Vegas to assist his father-in-law, Hank Greenpun, with his nonnewspaper business operations, largely under the auspices of American Nevada Corporation. Mark soon capitalized on this passion for real estate and community development, leading several integrated real estate projects to create the Green Valley area, the city's first large-scale master-planned community. Mark went on to launch a similar project in Summerlin, and at one point, he was leading the development of the country's two fastest selling planned communities (Green Valley and Summerlin). Ultimately, Mark became one of state's prominent real estate developers, and continues to lead significant projects positively impacting the city's growth and appeal. His fundamental goal has always been to create a sense of place, to develop thriving communities with generational stamina. His success in this endeavor is recognized, in part, with the naming of Mark L. Fine Elementary School. Over the years, Mark has also been an important member of the Jewish community, among the "second generation of pioneers," coming after those heavily involved with the hotels during the 1950s and 1960s. He served on the Temple Beth Sholom board of directors, and initiated events to bring older and younger generations of the Jewish community together in meaningful ways. Mark has five children?Alyson Marmur, Katie Erhman, Jeffrey Fine and Jonathan Fine and Nicole Ruvo Falcone?and is married to Gloria Fine.

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