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Photographs of Barbary Coast signs, Las Vegas (Nev.), 2002

Date
2002
Description

Daytime and nighttime views of the Barbary Coast signs on The Strip. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 3595 Las Vegas Blvd
Sign owner: Coast Casinos
Sign details: Just West of the Maxim, on a strip of property adjacent to the Flamingo, the Barbary Coast appeared in 1977 dressed in Burgundy and gold with full wrap mansard canopies and simulated Tiffany glass fascias. YESCO's Brian Lemming drew from 19th century woodblock alphabet styles to create the new distinctive logo style. It has since earned the nickname Barbary Coast Block. Lemming's bull nose design paired two opposing drum elements, which tapered near midpoint and were ringed with traceries of traveling lamps alternating with decorative panels outlined in red neon. Other signage includes a pylon sign on Flamingo Rd., textual wall an logo signs, as well as LED display screens. The screens are located near walkways, which extend north/south across Flamingo road, and east/west across Las Vegas Blvd
Sign condition: Structure 5 Surface 5 Lighting 5
Sign form: Pylon; Fascia
Sign-specific description: Upon the south elevation of the building, eight foot tall channel letters spell the "Barbary Coast" logo. South of the main logo, two square poles support the Barbary Coast pylon, which is on the north side of Flamingo, facing east/west. The two legs play Atlas to a double backed, internally lit, message cabinet, with vinyl lettering. The two legs protrude through the top of the sign for a short distance before the main logo cabinet begins. It is about half the size in height of the internally lit message center and containing more elements of design. "Barbary Coast" is spelled in white channel letters and filled with incandescent bulbs, in the Barbary Coast text. The edges of the letters are actually narrow channels that house tubes of gold neon. The neon and the channels actually create the designed curves of the fonts. The centers of the top and bottom edges of the cabinet, are crafted into protrusions in the rectangular shape. They are placed cleverly shallow into the surface to almost seem as if they are resting on the width of the cabinet instead of being part of it. Being completely treated in a gold paint on its width edge, which are parallel to the straight portion of the cabinet edge width, helps with the illusion of the sections being separate entities. Orange and burgundy scroll works are graphically placed into the faces of these protrusions in the panel to finish them off. Headed west at the beginning of the actual property, the first vestiges of signage hangs above the parking garage. A triangular back lit cabinet is finished in polished gold aluminum with a raceway acting as an element, on the edge pointing north, then transforms into a raceway arrow pointed toward the entrance of the garage. The famed overhang creates an arch over the garage entrance, which is recessed all the way back to the main wall of the structure. Mirrors create the surface of the wall at the back of the tunnel vault, of the recessed arch. Upon the mirrored surface a channel logo for the "Drai's" nightclub, hangs quite high above the pedestrian's head. The logo is bordered with green neon and filled with incandescent bulbs. The entire sign is a shallow channel letter design allowing enough room for the depth of the bulb. Another arch and tunnel, with a mirrored wall, is located just west of the first arch. It plays host to a brass colored chandelier with spherical lamps. At ground level underneath the middle section of the famed structure where the main logo text resides, we have an entrance to the casino with a cabinet denoting that over the door. The cabinet is a mirrored face with a gold aluminum polished raceways with incandescent bulbs. The text spelling "Hotel Casino Entrance" is in gold polished channel letters and filled incandescent bulbs. Underneath the canopy, the faux Tiffany glass is separated on its edges by gold polished raceways with incandescent bulbs. Past the main entrance another tunnel arch is formed just past the "B" in Barbary main logo and plays host to a different entrance. It too has a brass chandelier and a mirrored cabinet of the same design as the afore mentioned entrance. The only difference is the text. It spells " Casino Entrance." The rest of the treatments for this sign are identical to the first entrance. On the northeast corner underneath the bull nose, a giant brass chandelier hangs in the center, supported with a multisided, mirrored column. The corner of the building is also an entrance. The west side of the building boasts two wall signs. The south side of the building plays host to the main logo text for the Barbary Coast facility, upon the fascias architecture. The middle of the sign is a long low rise arch. Giant channel letters spell Barbary Coast, above the row of faux stained glass squares, and stand independently away from the wall. They are filled with incandescent bulbs and bordered with neon. The interiors are painted red and the exteriors are treated in gold. Rows of red, vertical, neon tubes line the face of the facade behind the standing channel letters. Continuing around the corner upon the west face of the building the facade continues for a short stretch north after the corner rotunda. The wall of the building itself is where another Barbary Coast text logo resides It's large, and occupies a good portion of the area of the wall. The letters are designed in the same fashion as the letters on the pylon, painted white on the interior and treated gold on the exterior. Above and below the text, two cabinets crafted into scrollwork, similar to those seen on the pylon yet are not attached to the text. The cabinets are slightly recessed providing room for a border of gold neon. Below that and above an LED screen another logo for Drai's, as seen on the south elevation, hangs on the wall. A pair of LED screens flank the NW corner, on the west and south faces of the building. The LED screen on the south wall is at the end of an elevated walkway, that crosses Flamingo. The West wall LED is appropriation to the elevated walkway crossing Las Vegas Blvd, on the west side of the building as well. Another Drai's logo sign shares the west wall also. Along the fascia awning that wraps around the building graphics adorn the rounded panels, which simulate the Tiffany glass. Vertical raceways separate these panels. Neon borders each one of these panels as well as polished raceways along the top and bottom. Incandescent bulbs line all the raceways, as well as the outer edges of the underside. On the North wall of the building, just around the corner from the signage on the west face of the building, another Barbary coast logo wall sign is located on the top portion of the building. It is accompanied by an internally lit, plastic, message board, with vinyl lettering. The two pieces together sit in a slightly recessed niche, so that the board and the text are flush with the rest of the building. The letters are painted yellow on the inside, possess incandescent yellow incandescent bulbs on the interior. The letters are also treated with the same gold finish seen throughout the establishment.
Sign - type of display: Neon; Incandescent; LCD; LED
Sign - media: Plastic
Sign - non-neon treatments: Graphics; Paint
Sign animation: Flashing, chasing, oscillating
Notes: All incandescent bulbs on the polished, gold raceways, chase each other down their entire lengths. The bulbs inside the polished channel letters oscillate as well. The incandescent bulbs in the Drai's sign also oscillate. The pylon sign: The background of vertical red neon bars chase each other from the outer ends, until the entire background is illuminated, then the incandescent bulbs inside the letters chase down and fill the letters, which then oscillate. The text then steady burns, chases downward, then leaves the letters dark in it's path. Once the letters are dark then the neon background curtains open chasing from the center to either end. Once the neon goes dark, then the empty text chases downward again, oscillating, then chasing from top to bottom leaving the letters dark in it's path. The text on the west side of the building lights up one letter at a time, then oscillates, and then steady burns. The letters then oscillate again, shut of for a split second. Then each individual word lights up one at a time. "Barbary" then "Coast," "Barbary" then "Coast" again. On the last sequence of the individual words lighting up they stay lit, and turn off one letter at a time. The main marquee: Each letter of the main marquee illuminate one letter at a time, then oscillate. While they are oscillating then, the vertical red neon bars chase from either end of the sign illuminating each bar in it's path. Right before it reaches the center, the letters shut off briefly then lights up "Barbary" then "Coast," then they both oscillate. They shut off briefly lighting up one word at a time again, oscillating once more. This pattern runs one more time while the red background chases from the center to the ends leaving the rest dark in it's path. The letters remain dark until the red bars regenerate, by chasing outward from two different spots, meeting in the center and extending to the ends. By the time the background is regenerated then the text begins to light up again, rapidly from left to right as if saying "Barbary Coast." It does this a total of three times. All the while the background is opening and closing from the two spots a total of three times. Once the background regenerates one more time, then the letters flash off then on, then alternates with the background. Letters, then background, letters, then background, then off. The two are not lit at the same time during this exchange, but take turns lighting up.
Sign environment: The Barbary Coast sits in the unique intersection of Flamingo Rd. and Las Vegas Blvd, once the main four corners of the Strip. The majority of the surface of the building is located on Flamingo road, just off the strip, headed east. Walking underneath the covered awing on the south side of the building, the constantly pulsating incandescent bulbs and various sounds of the casino bombard a pedestrian, enveloping one until you meet the end of the establishment at either end. The large drummed corner, makes the rest of the adjacent facade hard to miss. Directly south, across Flamingo the Bally's multimedia pylon behemoth resides, and the vibrant Flamingo, sits snugly next to the Barbary Coast's north side. The two establishments of Flamingo and Bally's are considered akin, due to such close proximity. Once you exit the Barbary Coast, utilizing the portals on the west side, headed north, you are almost automatically standing in a small courtyard, in the grasp of the attractive, bright, pink and orange plumage of the Flamingo Hilton. The pedestrian traffic flows from one establishment to the next with ease.
Sign manufacturer: YESCO
Sign designer: Brian K. Leming (bull nose and wrap around fascia)
Sign - date of installation: 1977
Sign - date of redesign/move: LED screens were added to the west and south faces of the building
Sign - thematic influences: A good phrase to describe the thematic influence would be that of a turn of the century ambiance. With it's logo style derived from 19th century woodblock prints, canopies covered in faux Tiffany glass, ornate brass tracings, and distinctive mansards, the decor is reminiscent of a bustling turn of the century gala or festival.
Sign - artistic significance: The full wrap fascia design by Leming, is reminiscent of older Fremont street properties such as the Golden Nugget, and Binion's Horse Shoe. The pedestrian passes underneath the pulsating signage, next to the entrances to the facility. It is a significant design maximizing the space with its design.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Chasing; Oscillating; Flashing; Pylon; Fascia; Neon; Incandescent; LED; LCD; Plastic; Paint; Graphics

Mixed Content

Photographs of McDonald's sign, 3755 S Las Vegas Blvd, Las Vegas (Nev.), 2002

Date
2002
Description
Daytime and evening views of a McDonald's sign on the Strip at 3755 S Las Vegas Blvd. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 3755 S Las Vegas Blvd
Sign details: The McDonald's pylon sits in the parking lot just to the north of the Fatburger establishment and the Walgreen's structures. It faces north/south in the parking lot of the Cable Center Shops. It sits across a property length parking lot, near Las Vegas Blvd It is also serves as advertising for the rest of the shops in the shopping center, but the main cabinet is dedicated to the McDonald's logo cabinet. The shops behind the sign are covered in the same stucco as seen on the surface of the pylon.
Sign condition: Structure 5 Surface 4.5 Lighting 5 Notes: It is noted that the structural integrity is intact. Certain elements of lighting are out or not working, but present still. The surface appears to be slightly deteriorating at this point.
Sign form: Pylon
Sign-specific description: The pylon sign for the McDonald's and the Cable Center Shops is essentially a double sided pole sign comprised of a two sided main logo cabinet and an internally lit rectangular cabinet. The internally lit cabinet located in the middle of the pole finished it's exterior the same as the rest of the actual pole. The post is covered in an off white stucco finish, with a green channel running up the center of each face. The channel T's off as well following the supporting stretch at the top of the rise, below the main cabinet. Three gold neon bars run up the center of the green channel. The internally lit cabinets face is adorned with graphics advertising for all of the shops located within the strip mall. Its luminescence is strong for an internally lit cabinet. A blue section at the top of the plastic face is designated blue with white script reading "Cable Center" shops. The rest of the text below that reads like two-sided menu. The McDonald's cabinet at the very top of the pole is constructed of red painted steel, as well as yellow painted steel for the golden arch crown designated as the top portion of the cabinet. The face of the cabinet is encrusted with red incandescent bulbs as well as being striped horizontally across its width edge with bars of red neon. The underside of the golden arches is also encrusted with yellow incandescent bulbs, while the faces of each arch is striped horizontally with neon bars as well bordered on the edges of the ace of the arch as well. The text McDonald's is spelled in white channel letters and lined on the interiors with white neon.
Sign - type of display: Neon; Incandescent; Backlit
Sign - media: Steel; Plastic
Sign - non-neon treatments: Paint
Sign animation: Oscillating, flashing
Notes: The incandescent bulbs located on the underside of the arches, as well as on the face of the sign oscillate rapidly, while the neon bars on the width of the sign and underneath chase each other from top to bottom. The neon bars, which comprise the face of the arches, chase each other also. The rest of the arch is dark as they start at the bottom of the middle point of the "M" shape. They chase each other until the surface of the sign is covered, and at this time they all flash off, then on, then off again before the entire sequence starts over.
Sign environment: It is an interesting section of the strip between the Showcase Pylon sign and the edge of the Cable Center shops. First, it is noticeably an interesting cross section of the Strip, because vicinity has three establishments which fit a specific genre of sign. The Fatburger, Walgreen's and McDonalds are properties which function in everyday America, but are suited up to be part of the neon charged appearance of this specific location. Not only are the establishments linked by nature to everyday America, but the face that a strip mall is added to the scenery, just adds to the point. The environment is a heavily pedestrian-accessed area, bombarded by the combination of all of the signage.
Sign manufacturer: YESCO
Sign - thematic influences: The theme of the McDonald's establishment is in the realm of the well-established McDonalds corporation. The golden arches, and solid red hue, have become synonymous with the name " McDonald's," and is an image, which has been communicated to the masses of people for half a century. It is an icon, which is associated with America all over the world. McDonalds has created it's own realm and thematic influence over the years from all of it's extensive advertisements and marketing. Therefore, the theme of the establishment's signs draws from itself and the world that the name has created. Being one of the most commonly seen images in America, this sign is tailored to fit into the illustrious, illuminative properties held on the Las Vegas Strip. It fits into the category of everyday images and businesses dressed up for Las Vegas, which include, Arby's, Arco AM/PM, Walgreen's, and Fatburger.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Oscillating; Flashing; Pylon; Neon; Incandescent; Backlit; Steel; Plastic; Paint

Mixed Content

Photographs of Alan Albert's signs, Las Vegas (Nev.), 2002

Date
2002
Description
Daytime and nighttime views of the Alan Albert's restaurant signs on the Strip. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 3763 S Las Vegas Blvd
Sign details: Following the alleyway created between the Walgreen's and Fatburger establishments, you can find the entrance to the secluded Alan Albert's. The restaurant is located on the Fatburger (north) side of the drive, found headed east down the south side of the building. The building quickly stretches out to the south and then continues east again. Signage is located on this extension of wall. The signage includes a logo wall sign, a neon back-lit glass block wall, as well as three small steel boxes adorned with crafted neon. Signage is also located on the Walgreen's dominated pylon out front.
Sign condition: Structure 5 Surface 4 Lighting 5 Note:The structure of the sign is intact, and appears to be complete in all its parts. The surface of the sign is worn by the weather, but no worse than any other property.
Sign form: Fascia
Sign-specific description: The small face created by the south extension creates the space for the entrance to Alan Albert's. The sign hangs off this wall above a pair of large wooden doors, created with brown painted channel letters in a text specific to the establishment. They are painted white on the exterior. The channel letters are steel, outlined with white neon and filled with incandescent bulbs. White neon tubes underline each word. Almost the entire wall is created of translucent glass blocks. Behind the glass blocks there are tubes of red neon running vertically and horizontally along the open sections of the blocks create a glowing background grid of red light. The entire sign is supported with steel brackets, which are hung from the top of the roof hooking onto the wall of the building. The letters are hung at an angle pointing from the bottom toward the top right hand corner of the building. Below the main text on the right hand portion of the sign are three horizontal steel boxes hung consecutively, supporting text sculpted out of neon. The top box reads "Steaks," the second reads "Seafood," and the third reads "Prime-rib." On the Multi-use pylon the Alan Albert's signage only plays second fiddle to the dominant Walgreen's sign. It is four lines of text with the two lines of "Alan Albert's" filling the top spots. Below that "steaks, seafood, prime rib," sits above the text "so delicious intimate." The top two lines are spelled in brown channel letters, filled with incandescent bulbs, and bordered on the face with red neon. A narrow polished channel underlines each line of text and is lined with a single tube of white neon. The bottom two lines of text are smaller script channel letters lined with red neon. Below this collection of letters and bulbs, a backlit selection of signs also adds to the list. "Lobster House" is spelled in closed channel letters with red faces. A narrow internally lit green cabinet, with rounded ends, is treated with white script.
Sign - type of display: Neon; Incandescent; Backlit
Sign - media: Steel; Plastic; Glass
Sign - non-neon treatments: Graphics; Paint
Sign animation: Oscillating
Notes: The incandescent bulbs inside the interior of the main text, oscillate rapidly. The effect is the shimmering effect seen so often throughout neighboring properties. It can be seen in the main building texts of properties such as the Monte Carlo and the Mirage. The Alan Albert's text on the Walgreen's pylon near the street is animated as well. The incandescent bulbs animate with an oscillating pattern steady burn on, then flash off, then on, off then starts to oscillate once again.
Sign environment: Alan Albert's sits tucked away from the bustle of the main street, guarded on both sided by Walgreen's and the Fatburger establishments. Besides the adjacent archway advertising for the Ginseng BBQ establishment, the signage for the Alan Albert's is the main attraction in the immediate space.
Sign manufacturer: YESCO
Sign - artistic significance: The significance of the Alan Albert's establishment fits in with other facilities on the Strip such as The Rosewood Grill, and Battista's Hole in the Wall, and the Peppermill. Considering that most dining establishments are located on the interior of the properties, these stand as excellent quality, intimate restaurants seen by and available to the pedestrian public. Like the everyday establishments dressed to fit in the Las Vegas Strip such as the neighboring Walgreen's, Alan Albert's is a non-casino dressed up to fit in with the local surroundings. The incandescent bulbs also contain the most common animation seen on the strip. The surface of the wall is turned into a blurry illuminated canvas with glass block wall, backed by a grid of red neon. The surface is a one of a kind for the properties in this survey and the genre that it represents.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Oscillating; Neon; Incandescent; Backlit; Paint; Graphics; Steel; Plastic; Glass; Fascia

Mixed Content

Photographs of Fantasia signs, Las Vegas (Nev.), 2002

Date
2002
Description
Daytime and nighttime views of the Fantasia gift shop on the Strip. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 2800 S Las Vegas Blvd
Sign details: Fantasia on the Strip is located north of the Circus Circus, among the smaller properties located the northern end of the Strip before Sahara Avenue. The building faces east, only separated from the street by a small parking lot, which runs along the front of the property. The two-story building is adorned with a building length message cabinet, and sculpted, patterned raceways. The sign extends north across a drive designating parking in the rear. A small pole sign also sits on the east edge of the property.
Sign condition: Structure 3 Surface 4 Lighting 4 The Fantasia establishments signage looks decently weathered up close, for the colors and paint treatments are in good condition. The structure of the sign has a couple of anomalies that are apparent. The pole sign on the street side of the property has no face on the triangular portion of the surface. The far right hand side of the building fascia makes an uncomfortable transition into the support structure from the ground.
Sign form: Pylon; Fascia
Sign-specific description: The design is a building front, message cabinet running the length of the facade of the building, facing east. The white, steel, paneled front cabinet contains Blue and red plastic text. The larger fonts run the entire length of the sign and read "Souvenirs, T-shirts, Gifts, Indian Jewelry, Moccasins, Liquor," in an "old west" style text seen on properties such as the Frontier. This arrangement's color is blue. The bottom line of text is smaller and is broken up into three separate phrases and distributed evenly across the surface. The left side reads, " Jewelry, Belts, Hats, Cactus" in red cursive. The center is blue western font, reading "Las Vegas Souvenirs." The right hand side is red cursive again reading "Sundries, Food, Beer Wine, Ice." The bottom and top edges are lined with yellow raceways with incandescent bulbs. The top edge is created by a repeating series of raceway arches, matching the finish of the other edges. The top edge of repeating arches continues north past the edge of the cabinet onto a smaller, much thinner cabinet. The thinner cabinet looks as is if it is a continuation of the main sign with pieces cut out of it. The arches continue to the end of the extension and down connecting to a steel I-beam linked to the ground. The smaller plane reads "park in rear" in red, plastic, all capital, letters. Raceway arrows protrude through the bottom of the sign, pointing through the entrance it creates for traffic. The arrows are arranged on the bottom edge as if they are extensions of the imaginary points created by the meeting of the downward strokes two sides of two arches. Across the very top of the main banner, a narrow, red, steel cabinet reads the word "Fantasia" in white script. The script is surfaced with neon. Near the street, on the northern portion of the property, a pole sign holds an internally lit cabinet. The frame of the cabinet is a blue raceway whose western edge is fashioned into an arrow shape. White plastic comprises the face of the sign, which faces north south, and does not reach into the arrow section. It is a skeleton of a frame, with nothing in the middle. Translucent vinyl lettering is present on the face of the sign and reads "Liquor, Moccasins, Indian Jewelry 1/2 off," in all capital letters.
Sign - type of display: Neon; Incandescent; Backlit
Sign - media: Steel; Plastic
Sign - non-neon treatments: Paint
Sign animation: Chasing
Notes: The only animation present is the animation of the incandescent bulbs on all the raceways surrounding the signs. The bulbs chase each other from left to right.
Sign environment: The fueling station resides on the northern edge of the strip before Sahara Avenue. Directly to the east, across the street is the Sahara Hotel Casino, but is flanked by smaller non-resort related properties. Along with the other two properties to the north and to the south, they seem as functional aspects for tourists and patrons of the larger properties of the Circus Circus and the Sahara. Almost dwarfed by the two nearby giants the properties can easily go unnoticed without the treatment of the illumination.
Sign manufacturer: YESCO
Sign - thematic influences: There is no real theme associated with the property other than being a typical Las Vegas strip shopping establishment. The unique array of raceways and chasing incandescent bulbs are reminiscent of the countless canvass of the same design technique seen all of the strip, yet retain a hint of originality with it's arched pattern. Another widely used element , present in the design, is the internally lit message center. These two simple elements are used in conjunction to create a unique display typical to the Las Vegas Strip. It fits into the context of the Las Vegas strip as one of the many gift shops, but stands out as one of the larger ones, with the most vibrant signage.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Chasing; Pylon; Fascia; Neon; Incandescent; Backlit; Steel; Plastic; Paint

Mixed Content

Photographs of McDonald's sign, 2800 S Las Vegas Blvd, Las Vegas (Nev.), 2002

Date
2002
Description
Daytime and evening views of a McDonald's sign on the Strip at 2800 S Las Vegas Blvd. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 2800 S Las Vegas Blvd
Sign details: Located just south of the Westward Ho's south parking lot is the third and northern most version of the sign. Unlike its other two relatives, this sign is solely designated to the McDonald's establishment. It is located in a small landscaped area directly east of the front of the restaurant. This section essentially comprises the front of the establishment itself. It stands tall on the west side of the strip facing north south.
Sign condition: Structure 5 Surface 4 Lighting 4 It is noted that the structural integrity is intact. Certain elements of lighting are out or not working but still present. The surface appears to be slightly deteriorating at this point.
Sign form: Pylon
Sign-specific description: The odd member of the three McDonald's pylons is different in almost every aspect, considering the similarity of the first two to each other. The sign construction itself is a more sleek, opting to integrate the entire structure into a much smoother design than the previous design as well. The other two cabinets are impressive indeed, but the placement of the cabinets is less clumsy than the others. The pole itself is thinner, painted brown steel flat post, which rises into the air, recording a small rectangular anomaly in the vertical line, which is used to support a yellow plastic internally lit cabinet. The four-sided shape swells out on each side, but transitions smoothly as the vertical shot continues upward. The brown post T's off to either side actually stretching to the widest point of the sign. It then grows vertically once again to create the sides of the cabinet. The shape that the brown portion creates is now more akin to a "U" shape rather than a "T." The entire surface of the pylon which is designated brown in laced with incandescent bulbs. Inside this U shape the face of the cabinet is designated red, and set higher above the surface plain of the face. The red fluted steel face is adorned with vertical neon bars and white channel letters floating above the surface. The channel letters are filled with bars of white neon. The giant golden arches break up the top edge of the red cabinet. The arches themselves are yellow painted steel, whose face are encrusted with yellow incandescent bulbs as well as border of yellow neon which floats around the edge of the arch. The tops and bottom surfaces are finished in a reflective, gold, polished metal. A channel runs up the center of the post and a yellow tube of neon glows as a centering stripe. This stripe actually ties in the internally lit yellow sign, with the crowning arches, quite well.
Sign - type of display: Neon; Incandescent; Backlit
Sign - media: Steel; Plastic
Sign - non-neon treatments: Paint
Sign animation: Oscillating, flashing
Notes: The white incandescent bulbs on the face of the sign illuminate in a chasing pattern from bottom to top, leaving all the bulbs illuminated in it's path, oscillating as they are illuminated. The post vertically illuminates, and when the bulbs reach the top of the brown arms of the U shape, the vertical, red, neon bars on the red portion of the cabinet, chase in simultaneously from either side. They meet in the middle leaving all the bars and thus the cabinet fully illuminated. The cabinet stays lit for a few moments, then the bars curtain out from the middle, back to either side, leaving the bars dark in the animations path. Once they reach the edge, the incandescent bulbs follow suit, and chase back down to the bottom, leaving all the bulbs dark it the chasing path. The yellow incandescent bulbs, which are on the face of the golden arches, constantly oscillate during the animations sequence.
Sign environment: As compared to the other two properties, the environment of this McDonald's is quite different. The other two were integrated into the strip mall design, utilizing the pylon itself for other advertisements as well. Even though the McDonald's pylon stood out as the dominant figure among their surroundings, They still felt as if they were part of a whole as well. The environment, which the northern pylon portrays, also reflects its surroundings as well. This environment of the Westward Ho, the Stardust, the Riviera, and the Circus Circus, bring about a certain garish nature in its design that fits in present in the McDonald's pylon.( see artistic significance and theme for further).
Sign manufacturer: YESCO
Sign - thematic influences: The theme of the McDonald's establishment is in the realm of the well-established McDonalds corporation. The golden arches, and solid red hue, have become synonymous with the name "McDonald's," and is an image, which has been communicated to the masses of people for half a century. It is an icon that is associated with America all over the world. McDonalds has created it's own realm and thematic influence over the years from all of it's extensive advertisements and marketing. Therefore, the theme of the establishment's signs draws from itself and the world, which the name has created. Being one of the most commonly seen images in America, this sign is tailored to fit into the illustrious, illuminative properties held on the Las Vegas Strip. It fits into the category of everyday images and businesses dressed up for Las Vegas, which include, Arabia's, Arco AM/PM, Walgreen's, and Fatburger.
Sign - artistic significance: Besides what is mentioned in the above paragraph about the above nature of the iconography of the said logo, this particular sign draws off of its surroundings to display certain aesthetic elements.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Oscillating; Flashing; Pylon; Neon; Incandescent; Backlit; Steel; Plastic; Paint

Mixed Content

Photographs of McDonald's sign, 3999 S Las Vegas Blvd, Las Vegas (Nev.), 2002

Date
2002
Description
Daytime and evening views of a McDonald's sign on the Strip at 3999 S Las Vegas Blvd. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 3999 S Las Vegas Blvd
Sign details: The McDonald's pylons sits in the parking lot for a Strip mall, located in the South end of the Las Vegas strip. The sign sits northwest of the actual McDonald's Restaurant and faces north south. It also act as the main advertising pylon for other shops which are located in the strip mall. The pylon consists of four cabinets including the McDonald's main marquee cabinet. The cabinet directly below the McDonald's crown reads "Golf" and advertises for a golf store the other two are internally lit rectangular cabinet with advertisements for Las Vegas Clubwear, Panda Express, a shoe store which reads "Boots and Wide Shoes", and for the local radio station 97.5 KVEG.
Sign condition: Structure 5 Surface 4 Lighting 4
Sign form: Pylon
Sign-specific description: The pylon located on the east side of Las Vegas Boulevard South, and is facing north/south. The structure contains four double-faced cabinets, two of which are internally lit, while the other pair are steel cabinets containing neon and incandescent bulb treatments. The entire structure of the sign itself is essentially a narrow, square, vertical pole, with three cabinets cutting transversely the horizontal plane of the design, and integrated into it's construction. The surface of the sign is stucco with four bars of vertical neon rising vertically up the face of the pole where there are breaks between the internally lit cabinets. The tubing starts as a purple color but transforms into a red as it reached the top and spreads out into the supporting T form, which supports the McDonalds cabinet. The cabinet itself is constructed of a red painted steel, with the arches made of yellow painted steel. The letters that spell McDonalds is spelled in white channel letters, with the sides of the cabinet adorned with miniature golden arches logo. Red incandescent bulbs are laden across the face of the sign. The crowning features of the sign are the golden arches, which are wrapped with repeating bands of golden neon The each face of the cabinet is lined with red neon tubing. The "M" emblem created by the miniature golden arches are lined with the corresponding. yellow neon. The cabinet just below the main attraction is a horizontal rectangular cabinet made of steel and painted green with rounded ends. Yellow channel letters spell the word golf and occupy the majority of the center of the sign. Flanking the text is a three-piece graphic design pattern representing a golf ball and two other geometric elements. It is not obvious what the symbol represents but its is comprised of two non-descriptive shapes in yellow and a circular shape in green. All of the yellow shapes are lined on the interior border with yellow neon. The circular shape is internally lit, with the face matching the shape of the cabinet in color. The cabinet below the golf cabinet is an internally lit, double backed cabinet advertising for a local radio station on the south face of the sign. The black script, set upon a field of various red and orange blended tones, reads the call letters KVEG 97.5, with a white oval backing up the letters and centering the red field. The north face contains a back lit yellow and red advertisement for the Panda Express restaurant. The third and last cabinet closest to the ground is internally lit with different advertising on either side as well. The south face of the cabinet is a three sectioned graphically treated advertisements for the Panda Express, Las Vegas Club Wear, and the Boots and Wide Shoes text for Leonard's Wide shoes which is what dominates the north side of the pylon. The face of the blue steel cabinet is lined with blue neon. At the bottom of the pylon there is a small plaque used to illuminate the blue and white address plate.
Sign - type of display: Neon; Incandescent; Backlit
Sign - media: Steel; Plastic
Sign - non-neon treatments: Paint
Sign animation: Chasing, oscillating
Notes: The incandescent bulbs found on the face of the sign are constantly oscillating at a quick pace. The neon bands which wrap around the golden arches, start in the very middle at the bottom and chase each other upward from the center, leaving every bar illuminated in it's path, until the entire arch itself. Once the arches rapidly fill up, the entire arch flashes off, on, then off again, before restarting the entire sequence.
Sign environment: Headed south, across a small drive on the east side of Las Vegas Blvd from the McDonalds, is a shiny, new fueling station and mini mart, brightly illuminated, creating a constant current of arriving and departing travelers with the McDonalds restaurant. In relation to the larger scale Luxor and Mandalay Bay, the presence, which the McDonalds environment portrays, is like the smaller satellite's to the standing vision of new development on the Strip. Instead of this sign being evidence of what was and was is dying on the southern en of the strip it is actually evidence of the modern development and new life welling up.
Sign manufacturer: YESCO
Sign - thematic influences: The theme of the McDonald's establishment is in the realm of the well-established McDonalds corporation. The golden arches, and solid red hue, have become synonymous with the name " McDonald's," and is an image, which has been communicated to the masses of people for half a century. It is an icon, which is associated with America all over the world. McDonalds has created it's own realm and thematic influence over the years from all of it's extensive advertisements and marketing. Therefore, the theme of the establishment's signs draws from itself and the world that the name has created. Being one of the most commonly seen images in America, this sign is tailored to fit into the illustrious, illuminative properties held on the Las Vegas Strip. It fits into the category of everyday images and businesses dressed up for Las Vegas, which include, Arby's, Arco AM/PM, Walgreen's, and Fatburger.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Chasing; Oscillating; Pylon; Neon; Incandescent; Backlit; Steel; Plastic; Paint

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Photographs of Peppermill signs, Las Vegas (Nev.), 2002

Date
2002
2017-09-21
Description
Photos show Peppermill signs during the day. Two surveys were conducted to gather information about this sign. One was conducted in 2002 and one was conducted in 2017. PDFs are available for both surveys. See the 2017 survey PDF for additional information that is not included in the object description.
Site address: 2985 S Las Vegas Blvd
Sign details: The Peppermill Inn Restaurant is located on the east side of Las Vegas Blvd, just north of the now defunct Silver City Casino. The actual establishment faces west toward the strip, separated from the traffic by the front parking lot. The lowrise brown clad establishment, boasts three specific pieces of signage on the exterior structure. In the parking lot near Las Vegas Blvd, a small two-sided, ground level cabinet, mirrors the aesthetics of the actual structure. Upon the west side of the building, the shingled roofline boasts channel letters filled with neon, as well as a more secluded sign on the north side of the building, toward the rear.
Sign condition: Structure 3 Surface 3 Lighting 3 The condition of the three different pieces of signage are all in different states of repair.
Sign form: Pylon; Fascia
Sign-specific description: The pylon sign, which sits near the street, is a miniature representation of the facade of the Peppermill establishment. Two square legs, constructed of mortared pieces of stone support the two-sided cabinet. The horizontal, rectangular cabinet sits on the pole, and faces north/south. The top edge of the sign is reminiscent of a roofline, with a low rise a-frame design. The grade is very little but exaggerated by the rectangular element rising off of the top edge covered in brown wooden shingles, which also cover the top edge's surface. The effect of the top's finishing is the resemblance of the roof of the Peppermill restaurant. Just below the peak of the "roof-like" element on the surface of the sign, a rectangular metal plate possesses text. The text is stamped out of the metal to reveal recessed negative spaces of fonts. An orange transparent material resides behind the plate, providing the hue for the internally lit apparatus. The text reads "24 Hours" in all capitals. Below the small rectangle, larger, white text runs the length of the sign. The internally lit, closed face, channel letters are in all capitals. In smaller text, along the bottom portion of the face the phrase "Coffee Shop & Lounge," runs the length of the text. The letters are orange, closed faced, internally lit. The actual structure of the restaurant, further east on the property is the model for the previously mentioned sign. The low-rise pitched roofline of the facility concludes at a lowrise rectangular cap. Along the western edge the roofs overhang, large white channel letters lined on the interior with pink neon spell "Peppermill" in all capital letters. Following the brown shingled roofline around the south side of the building, a third sign, not seen by the general public, faces south. A steel cabinet is the two-dimensional representation of both the outer pylon sign as well as the structure itself. A rust colored brown cabinet houses a dork brown steel face, with plastic letters for the advertising of the establishment. "Peppermill" is spelled in all capital letters. Below the top text a two lined, series of orange all capital text spells "Restaurant Lounge." It is apparent that wooden shingles were evident on the top the top edge of the cabinet which rises in the pitched front geometric shape seen on the pylon in the front and the architectural element in the structures center. Underneath the primary cabinet a smaller, horizontal, rectangular cabinet, sits centered underneath the It too is a rust colored brown cabinet, with a dark brown face. Text, as tall as the cabinet spells, "Open 24HRS" in orange plastic all capital letters.
Sign - type of display: Neon; Incandescent; Backlit
Sign - media: Steel; Plastic; Masonry
Sign - non-neon treatments: Graphics; Paint
Sign animation: Chasing, flashing, oscillating
Notes: The text, which resides on the southern wall and reads "Casino," is filled with incandescent bulbs that all illuminate at the same time, and oscillate. They then shut off at the same time, and then repeat. The raceways of incandescent bulbs chase each other while the neon, which surrounds the back lit, plastic, screens on this wall flash on then off. The bottom two raceways sandwiching the reflective panel chase from left to right, while the remainder of the raceways surrounding the signs, run right to left. The incandescent bulbs on the pylon chase each other gracefully up the length of the pylon. The animation is patterned so as to appear as if a section of several bulbs are pulsing its way up the towers, hugging the edge of the bulbous tops. The raceways continue around the east face of the building. The umbrellas in the plaza behind the pylon, also are animated with incandescent bulbs chasing each other downward along the raceways.
Sign environment: The area surrounding the Peppermill contains several interesting properties making the entire area sort of a cove of history. Just to the north the deteriorating, and closed Silver City stands testament to the wave of constant change present on the strip. It is a reminder of the historical significance of the Peppermill and the fact that someday it might not be present at this location any more.
Sign manufacturer: YESCO
Sign - thematic influences: What is evident of the Peppermill theme works around the exterior appearance, and around the name itself. The brown wooden exterior, use of wooden shingles as adornments, and the major color palette all suggest the rustic, if not old west referenced, aesthetic.
Sign - artistic significance: This has become a statement of the "old Vegas" of the 1970s.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Pylon; Fascia; Neon; Incandescent; Backlit; Steel; Plastic; Masonry; Paint; Graphics

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Photographs of Battista's signs, Las Vegas (Nev.), 2002

Date
2002
Description
Photos show Battista's signs at night. Two surveys were conducted to gather information about this sign. One was conducted in 2002 and one was conducted in 2017. PDFs are available for both surveys. See the 2017 survey PDF for additional information that is not included in the object description.
Site address: 4041 Audrie St
Sign details: Battista's "hole in the wall" Italian restaurant is located in a small shopping mall on the corner of Audrie and Flamingo, just east of the strip. The actual establishment of Battista's faces east in the northwest corner of the shopping center. The pylon sign sits on the northwest corner of FlamingoRd and Audrie st., the entrance to the building is also adorned with neon signs as well. On the extreme north end of the property a pole sign for a general store also shares signage with Battista's.
Sign condition: Structure 5 Surface 5 Lighting 5
Sign form: Pylon; Fascia
Sign-specific description: The pylon sign for Battista's is on the corner of Flamingo and Audrie, on the wet side of Audrie. It is a double- backed roadside pole sign with two cabinets, and an LED message center. The sign is a host of visual candy, laden with neon and incandescent bulbs. The upper portion of the sign is comprised of the larger cabinet, below that the LED message-center, then below that the smaller cabinet makes up the bottom of the sign. The top cabinet has sculpted edges created bulging edges as well as a round top. The two corners are stepped. The bottom of the sign is a flat horizontal edge. The surface of the sign is painted red. The majority of the sign's face is occupied by channel letters spelling "Battista's Italian Restaurant," in channel letters with red neon borders. Below that "Lounge," and then "Banquets" is spelled one on top of each other in yellow channel letters. Yellow neon in on the interior of the channels. Two tubes of green neon extend horizontally from each side of this text. On the far left and right-hand sides of the cabinet, green neon scrollwork adorn the space between the main text and the edge of the cabinet. Spelled in small painted letters above the main text, resides the phrase "hole in the wall. Yellow neon tubes spell the same text, hovering over the graphics. In the remaining space above this text and the top edge, purple and green neon are sculpted to appear as a bunch of grapes and their vines. The entire sign is bordered in gold polished raceways with incandescent bulbs. Below the main section of the cabinet is a tri-colored LED message center, running scrolling messages about the restaurant in red, white, and green, which are the colors of the Italian flag. The smaller cabinet below the message center has sculpted edges also, with the top edge being straight along the length of the message center. It is painted green. General store is spelled across the top of the sign in white channel letters with white neon on the interior. Graphically painted in red, below the white text, the words "groceries, beer wine, souvenirs, and slots" are overlayed with red neon. In the remaining space on the bottom of the cabinet a small logo for "Coors Light," is graphically painted and overlayed with corresponding neon. To the left and right of that two arrows point toward the property, painted in red then overlayed with red neon. Over the entrance to the building, a wooden A-frame shaped structure forms a cover over the main entrance to the restaurant. In an arched pattern on the wooden face of this awning, "Battista's" is spelled it it's specific text in channel lettering, filled with neon. Below that in green channel letters, in the same arched pattern, spell hole in the wall, and has green neon in the interior. On other side of the dual arched text two, channel designed scrollwork pieces are illuminated with yellow neon. On the far north end of the lot a pole sign is designated next to the general store that the main pylon advertises. The top of the sign is an internally lit cabinet with graphic treatments for the general store. Incandescent bulbs line the edge of the cabinet. Further down the pole a small back-lit, horizontal, rectangular cabinet advertises for the Battista's establishment. Below that a square, internally lit cabinet, has red and green graphical treatments reading "Fine Italian Cuisine." The last bit of signage on the pole is a small, internally lit cabinet, flag poled off of the east end of the pole with red neon spelling, "groceries 24 hrs." On the North side of the building another sign for Battista's is present.
Sign - type of display: Neon; Matrix; Backlit; LED
Sign - media: Steel
Sign - non-neon treatments: Graphics; Paint
Sign animation: Chasing
Notes: The raceways which run around the border of the surface of the sign, chase each other from right to left. The incandescent bulbs which surround the internally lit cabinet on the pole sign designated for the convenience store also chase each other.
Sign environment: The Battista's pylon share unique company when it comes to it's environment. East across Audrie, is the Bourbon Street Hotel Casino, while the extensive Bally's property resides south across Flamingo Dr. The small shopping center proves a break in the action of casino hotels. The pylon stands as a prominent figure on the corner of the lot. Just to the west of the pylon, on the same side of the street, is the original Flamingo pylon, preceding the Barbary Coast. If you continue north on Audrie, the Flamingo Hilton may be assessed through a drive to the west.
Sign manufacturer: YESCO
Sign - thematic influences: The theme of the facility centers around the theme of an Italian restaurant. The pylon's colors, and matrix message center are all in accordance with colors of the Italian flag, as well as the signage above the door. The graphics, and neon representations of grapes on the pylon reference the afore mentioned theme. The entrance to the facility is the A-framed roof-like structure wood structure, referencing a rustic cottage or facility. This is significant in the name "Hole in the wall," which the facility boasts.
Sign - artistic significance: The significance of the Battista's establishment fits in with other facilities on the Strip such as The Rosewood Grill, Alan Albert's, and the Peppermill. Considering that most dining establishments are located on the interior of the properties, these stand as excellent quality, intimate restaurants seen by and available to the pedestrian public. Like the everyday establishments dressed to fit in the Las Vegas Strip such as the neighboring Walgreens, Alan Albert's is a non-casino dressed up to fit in with the local surroundings. It is also unique in the fact that the establishment which dominates the space which it resides. Unlike Alan Albert's which is tucked down a narrow alley, it is spoken out loudly with a pylon sign, another pole sign and a wall sign as well. Both pole signs are reminiscent of old roadside motel signs.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Chasing; Fascia; Pylon; Neon; Matrix; Backlit; LED; Steel; Paint; Graphics

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Photographs of Blue Note signs, Las Vegas (Nev.), 2002

Date
2002
Description
Views of the Blue Note club signs on the Las Vegas Strip. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 3663 S Las Vegas Blvd
Sign owner: Blue Note International: Father & Son team of Danny and Steven Bensusan
Sign details: The Blue Note is located a short distance east, down Harmon Ave., on the north side of the street, facing south. It is part of the Aladdin Hotel Casino. A vacant lot resides on the corner, and is the only thing that separates the Blue Note from the Strip. Signage for the property includes two logo wall signs on the west wall of the building, a vertical blade sign and an entrance sign over the main port to the establishment.
Sign condition: Structure 5 Surface 5 Lighting 5
Sign form: Fascia
Sign-specific description: Just east off of Las Vegas Blvd, down Harmon Ave, lies the entrance to the "Blue Note: Jazz Capital of the World." The Blue Note is actually part of the Aladdin property, residing in the eastern most wing of the building, on the south side of Harmon. The majority of the signage hangs on the front of the building, which faces south toward Harmon Ave., with additional signage on the west face of the structure that extends from the Aladdin property. A vacant lot on the north east corner separates the Blue Note from the rest of the strip. The structure of the building and the design of the signage are juxtaposed with the building still being finished in a Persian Palace theme. While the signs are reminiscent of roaring twenties style font and theatre front design. Several different types of signs adorn the Blue Note. Two wall /logo signs hang on the west side of the building, while a sculpted entrance marquee, a hanging logo sign, and a vertical blade sign hung on the south side of the building. The west wall logo sign is composed of blue channel letters spelling the text " Blue Note," separated by a circular cabinet with a tube of neon bent to emulate the shape of a musical note placed in the middle. Five steel bars just out from either side of the cabinet. Below the text, a white steel cabinet with rounded ends, support a thin set of blue channel letters reading, "Jazz capital of the world." Further to the right a set of pink channel letters rest upon the upper portion of the corner of the structure. The letters are filled with pink neon. Along the South face of the building the first sign, hung in close proximity to the southwest corner, a vertical blade sign sits on a radius base of shaped molding jutting out of the wall. The actual body of the sign is a double backed cabinet finished in polished aluminum, with blue pin striping along the edges as well as along the rounded edge of the top. Near the top of the sign, the same rounded cabinet seen on the west wall of the structure, is integrated into the blade facing east/west. The cabinet is thicker in width to compensate for the width of the actual sign. The edges of the steel structure are painted in the same blue tone. The afore mentioned blue neon tubing fashioned into the shape of the note resides in this cabinet also. Along the east/west sides of the sign the text "The Blue Note," runs vertically from top to bottom, in blue channel letters only interrupted by the circular cabinet. The panel, which the text resides is painted white. Along the edge of the blade, which faces south, the text "Blue Note" is spelled vertically in blue channel letters. Sitting along the edge of the base, which the sign sits on, thin red channel letters stand almost independently, wrapping around the radius of the base. Starting on the west side of the sign and finishing on the east side, the text reads "Club & Cafe." These letters are filled with tubes of red neon. The letters are attached to a backing radius band of metal appearing to be gold. Further down the face of the building the main entrance to the building plays host to an overhead marquee/logo sign incorporating sculptural elements as well. Directly in the center of the composition, a long horizontal cabinet plays host to the red channel letters filed with red neon, reading, "World's Finest Jazz Club." Sitting on the top edge of the cabinet the same configuration of the Blue Note logo sign along with the circular cabinet, rests in front a sculpted piece of black steel. This piece of black painted steel is cut to appear as if it is the open top to a piano. Along the interior edge of the lid tubes of blue neon form a blue border. Between the piano top and the Blue Note logo, a horizontal steel grate serves as a divider as well as support for the blue channel letters. This entire section sits on a long horizontal ledge composed of a long polished steel section with a long LED message center just below that. Slightly recessed below the message center another width of overhang constructed of steel is painted to appear as if it is made of piano keys. Along the wall, just above the door, the pink channel letters read "Insomnia" with pink neon on the interior.
Sign - type of display: Neon
Sign - media: Steel; Fiberglass
Sign - non-neon treatments: Paint
Sign environment: Situated just east off the strip, down Harmon Avenue, the Blue Note is the only attraction in its immediate area. Even though it is part of the Aladdin complex, the closest property is the Harley Davidson Cafe on the south east corner of Harmon and Las Vegas Blvd At night, the property loses its Arabian Nights architecture emitting a sultry glow of neon. It is hard to miss, if a pedestrian peers down the street while traveling north or south, on the east side of the strip. During the day, the architecture helps to blend in the property to appear as it is, part of the Aladdin.
Sign manufacturer: YESCO
Sign - date of installation: 2000
Sign - thematic influences: The building itself is part of the actual Aladdin property, so the faced of the structure is themed in the manner of an ancient Persian city. It is an interesting juxtaposition for the sleek, modern finish and colors of the signage, with the organic facade of domed towers and stone facade. The Blue note signage is themed around the subject of music, specifically Jazz and Blues music. The blue hue of the neon, and the cabinet containing the crafted musical note are all evidence of this. The blade sign is thematically influenced by marquee building signs for theaters and music clubs from the first part of the century, specifically the forties and fifties. Such examples that utilized a similar designed blade sign were properties from the 1930's 40's and 50's such as The Boulder Club, The Pioneer Club, and the Las Vegas Club.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Fascia; Neon; Steel; Fiberglass; Paint

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Photographs of Casino Royale and Denny's signs, Las Vegas (Nev.), 2002

Date
2002
Description
Daytime and nighttime views of the Casino Royale and Denny's signs on the Strip. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 3419 S Las Vegas Blvd
Sign owner: Tom Elardi
Sign details: The Casino Royale is located on the east side of the strip facing west, just south of the Venetian. The smaller establishment shares its space with a Denny's restaurant, which was present before the Royale was opened. The exterior is adorned with a stylized, European-esque, architecture, including apparent windows, domes, towers, and a cohesive landscape of connected buildings. The exterior of the Royale is a brightly lit facade of white raceways, lined with incandescent bulbs, boxing in vibrantly toned walls, and subdued neon. The colors correspond with those seen in the sign itself, as well the neon placed inside the edges of the windows. One section displays purple, the next a teal color, next a blue, then a red. Total signage of the property includes a two LED screens, one on the west side of the building, and the other housed in the logo cabinet on the south west corner of the property. Two logo cabinets, one in the aforementioned spot, and the second facing west over the main entrance on the west side of the building. Two double-faced cabinets lie on the northern end of the west side of the building, advertising for Denny's restaurant. Two small logos signs are also placed on the west face of the structure, for Caffe Trilussa.
Sign condition: Structure 5 Surface 5 Lighting 5
Sign form: Fascia
Sign-specific description: Upon the southwest corner of the building, a blue cabinet houses an LED screen in the rectangular body of the cabinet. The cabinet continues upward where the blue steel face supports white channel letters bordered in red neon and filled with incandescent bulbs. The text is written in two lines. The cabinet continues upward and is transformed into the sculpted design of a pink, purple, red, and blue crown on channel faced scrolls and sweeping shapes. The interiors of each section are lined with neon of a corresponding color to the paint treatments. Around to the west side of the building, the same style of text and scrolling adornments are used in a different marquee sign denoting the main entrance to the establishment. The same style of text seen on the southwestern sign is present with the same pattern of scroll work, crafted in a cabinet style, with channel faces. The major difference between the two signs is the size. The main entrance sign is much larger than the corner sign, as well as not having a LED screen incorporated below the text. The western sign possesses more scroll work below the text instead. The neon treatments are the same, as well as the incandescent bulbs, inside of the text. The lower roofline of the property plays host to the small but noticeable signage for Caffe Trilussa. Upon a extended surface of the roof line, two separate signs for the establishment are present. The roof shape is three sided with the signage on the northwest and southwest sides of the extension. Inside a section of the entablature created with white raceways, brown channel letters, spell the text "Trilussa," stretching across the length of the surface. The brown letters sit upon a yellow surface and are filled with incandescent bulbs, which are as wide as the channel letters themselves. Spelled in bent neon tubing, the word "Caffe" is spelled in all capital letters, sitting just above the left hand side of the title text. The right of the collection is occupied by a graphically treated, two-dimensional cut-out of a palm tree. The palm tree is treated on the surface with neon tubing as well. The tubing glows green and a gold corresponding to the graphical treatments. At the northern end of the property, two signs sit outside facing north, south. The double backed, internally lit cabinets represent the advertisements for the Denny's restaurant attached to the Royale. The first is at ground level outside the main entrance of the restaurant, the six sided, green cabinet, sports a yellow plastic face with red graphic text, reading "Denny's" in script text. Around the border of the face, incandescent bulbs run in a raceway pattern, and are covered in a plastic sheath. An angular cabinet rests on top of the other cabinet, creating a shallow peak. The internally lit, white face reads "Casino Royale" in black text. The same cabinet can be seen cantilevering off of the west side of the building above its partner sign. The cabinets are of identical design except for there is no plastic sheath covering the raceway of incandescent bulbs, and the plastic face of the main section of the cabinet is treated in different graphics. The script reads "Denny's" similar red script, but with a different background.
Sign - type of display: Neon; Incandescent; Backlit
Sign - media: Steel; Plastic
Sign - non-neon treatments: Graphics; Paint
Sign animation: Chasing, oscillating
Notes: The incandescent bulbs inside the channel letters of the main text oscillate, while all incandescent bulbs on the raceways along the building chase each other also. The incandescent bulbs, which surround the Denny's cabinet, also chase each other.
Sign environment: The Casino Royale stands independently on it's own even though it is surrounded on all sides by casino giants. To the north stands the Venetian, to the South stands Harrah's, and the Mirage lies west across the street. Yes, the property itself seems to be dwarfed by the immense neighbors, but the ultra bright, clear external signage and facade create a charming and bright environment that announces its presence.
Sign manufacturer: YESCO
Sign - date of installation: 1992
Sign - date of redesign/move: The Royale was once the Nob hill, which was closed in 1980. It was reopened in 1992 as the Casino Royale.
Sign - thematic influences: The theme seems to be tied to a European theme with the French term "Royale" in the title. The scrollwork is reminiscent of confetti or Mardi Gras theme. Such a combination of elements to suggest a theme is seen in the Harrah's property also. The party themed reminiscent sculpted cabinets are also reminiscent of the Fleur de Li. Believe it or not, the property is tied to many other larger, corporate, properties in one respect regarding its facades. The facade of a town or city, shrunken down and stylized into the facade of the property is present all over the Strip. Such properties which utilize this technique, to one degree or the next, include: New York New York, Oshea's, Treasure Island, Bellagio, The Venetian, The Luxor, The Tropicana, and the Excalibur.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Chasing; Oscillating; Fascia; Neon; Incandescent; Backlit; Steel; Plastic

Mixed Content